Privacy Policy
How we collect, protect, and respect your personal information in compliance with US and Canadian privacy laws.
1. Who We Are & Scope
This Privacy Policy explains how Northstar Motors ("we", "us", or "our") collects, uses, protects, and discloses personal information through this website, vehicle inventory showcase, and customer inquiry forms. We are committed to transparency and compliance with United States privacy and telecommunications laws (including CCPA/CPRA, TCPA, and CAN-SPAM) and Canadian privacy and electronic communications laws (including PIPEDA, CASL, and Quebec Law 25).
2. Notice at Collection — Information We Collect
When you browse our inventory or submit an inquiry, we may collect the following categories of information:
- Directly Provided Contact Details: Full name, email address, telephone/mobile number, and the message or comments you submit.
- Vehicle Inquiry Information: Details of the specific vehicle you are inquiring about (year, make, model, VIN, and stock ID), test drive requests, or trade-in inquiries.
- Technical & Device Data: IP address, device type, operating system, browser configuration, and access timestamps. These are automatically collected for cybersecurity, rate limiting, anti-fraud, and bot prevention.
3. Purposes of Processing & Legal Basis
We process your personal information strictly for legitimate commercial and business purposes:
- To respond directly to your specific vehicle inquiries, test drive requests, pricing queries, and availability questions.
- To protect our dealership and systems against automated bots, abuse, spam, and security breaches (e.g., automated rate-limiting).
- If you provide affirmative, express opt-in consent: to send periodic inventory alerts, price reductions, and dealership news.
4. Zero Sale or Sharing of Personal Information
We do not sell, rent, lease, or share your personal information with third-party data brokers, marketing networks, or list aggregators for monetary or other consideration under the California Consumer Privacy Act (CCPA/CPRA) and other applicable state and federal privacy statutes.
5. United States Consumer Protection: TCPA & Telephone Contact
Under the Telephone Consumer Protection Act (47 U.S.C. § 227) and Federal Communications Commission (FCC) regulations:
- By voluntarily submitting your telephone number on our vehicle contact form, you provide your express consent to receive telephone calls and text messages (SMS/MMS) from our dealership team regarding the vehicle of interest.
- Consent is not a condition of purchase: You are never required to agree to marketing calls or texts to view, test drive, or purchase a vehicle from our dealership.
- Opt-Out Mechanism: You can cancel SMS communications at any time by replying STOP to any text message, or by contacting our team directly. Message and data rates may apply.
6. Canadian Anti-Spam Legislation (CASL) Compliance
In full compliance with Canada's Anti-Spam Legislation (CASL, S.C. 2010, c. 23):
- Submitting a vehicle inquiry creates an implied consent limited strictly to responding to your request for up to 6 months.
- Promotional messages, inventory drops, and newsletters require express consent via an unchecked opt-in checkbox on our forms.
- Every commercial email sent by our dealership clearly identifies our physical address, telephone number, and includes a functional, immediate unsubscribe mechanism.
7. Your Privacy Rights (US & Canada)
Depending on your state or province of residence (including California, Virginia, Colorado, Texas, Quebec, Ontario, and others), you have the right to:
- Right of Access / Knowledge: Request disclosure of the personal information we maintain about you.
- Right to Deletion / Erasure: Request that we delete personal data we have collected, subject to legal recordkeeping obligations.
- Right to Correction / Rectification: Request correction of inaccurate personal records.
- Right to Withdraw Consent: Revoke consent for communications at any time without penalty or discrimination.
8. Contact Our Privacy Coordinator
To exercise your privacy rights or if you have questions regarding data handling practices, contact our dealership:
Dealership Name
Address: Store Address
Email: Store Email
Phone: Store Phone